Industry SEO
SEO for Contractors and Construction Companies
Homeowners and businesses research contractors for weeks before they request a quote. SEO for contractors helps you show up for project searches, showcase your work, and become the company people find and trust first.
The problem
Contractors are chosen on trust, and trust starts with search.
Remodels, additions, and commercial builds are large decisions. Clients compare contractors carefully, looking at past projects, reviews, licensing, and how clearly each company explains its process.
Many contractor websites have a short service list and a gallery of photos without descriptions. Search engines can't read photos, so these sites struggle to rank for searches like “kitchen remodel contractor” or “basement finishing.”
AI assistants answering “how much does a home addition cost” or “best remodeling contractor in Denver” draw on detailed pages, reviews, and consistent listings.
My approach
Turn finished projects into pages that win the next ones.
I build service pages for each type of project you want more of, explaining process, timelines, and typical cost factors. Then I turn completed projects into project pages with descriptions, photos with alt text, and location details.
Local SEO covers your profile, reviews, and listings on trade directories. Licensing and insurance details are made clear, since they matter to clients and to search engines evaluating trust.
Project pages
Case-style pages for completed work, written to rank.
Service pages
Detailed pages for each project type.
Trust signals
Licensing, insurance, reviews, and process clearly shown.
Local listings
Profiles and trade directory citations.
Process
How the work runs.
Every step has a clear output, and you approve the plan before any changes go live.
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01
Audit
Site, profile, competitors, and reviews.
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02
Project map
Services and project types to target.
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03
Local setup
Profile and citation work.
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04
Pages
Service and project pages.
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05
Growth
Reviews, links, and reporting.
Deliverables
What you get.
- Contractor SEO audit
- Service page plan and pages
- Project page template and pages
- Google Business Profile optimization
- Trade directory citations
- Image alt text and gallery SEO
- GeneralContractor schema
- Monthly lead and ranking report
Pricing
From $900 Per month, Local SEO; retainers from $1,500/month
Published starting price in USD. Final scope and price are confirmed in writing before any work starts.
Not sure where to start?
Start with the audit. It shows exactly what to fix first.
Do project photos help SEO?
Yes, when they're supported by text. Photos with descriptive file names, alt text, and project write-ups help pages rank and convert.
How many service pages should I have?
One for each major project type you want more of. Combining everything on one page makes it hard to rank for any of them.
Do you work with commercial contractors?
Yes. Commercial work targets different searches and decision makers, and the strategy reflects that.
Can SEO help me get bigger projects?
It can help you attract the project types you target by creating pages for them. I can't guarantee project size or volume.
What about lead generation sites?
They're paid channels outside my scope. SEO helps you build your own lead source alongside them.
How long does it take?
Profile and review work can help within weeks. Service pages typically rank within three to six months.
Related
Related services
Next step
Ready to be found in Google and AI answers?
Tell me about your site and goals. I'll reply with an honest take on where you stand and what I'd fix first.